
Senior Fine Jewelry Buyer, RueLaLa.com
Michael is a third-generation jeweler who started his career as an independant retailer. After the store was sold he began working for a large catalog retailer and branching out into television and internet sales.
As Director of Jewelry Merchandising for Ross-Simons Catalog he was responsible for product development, buying diamonds, pearls gemstone, silver and gold. He was also responsible for catalog creations including, layouts and approval of photography and copy. In addition, he was the liaison between Ross-Simons and QVC.Thus learning the new media.
Michael served as President of Direct Source Inc. a sourcing agency created for TJX Corp to work directly with factories in China and Thailand. Which brought him to Retail Convergence Inc., the parent company of RueLaLa.com, where he specializes in finding the right product for his diverse audience. RueLaLa.com is a relatively new business model of online sample sales with a trendy, designer product assortment.












