"Ready for Anything: Plan Like a CEO and Get Ready for Growth" by Andrea Hill, former CEO of Rio Grande and owner of HMC Group. Andrea offers proven methods for small business success that set you firmly on the track toward profitability and growth.
9:00 AM - 11:00 AM - Andrea Hill
Ready for Anything: Plan like a CEO and Get Ready for Growth
Is your business growth-ready? One of the primary roles of a CEO is to manage the overall investment in his or her business. Whether your investment is coming from credit cards and your savings account or angel investors and banks, investment is always a serious thing. Learn to use the strategic planning, selling and marketing plans, and operational controls your business must excel at to maximize your investment and grow. In this session you will learn:
- The critical strategic choices that satisfy investors (even yourself!)
- Key assumptions: How to develop them, why they matter, & how they influence the rest of your planning
- How to determine cash requirements
- How to understand and use ratios to make better plans and test your thinking (anyone can do this - even math-phobes)
- Customer and selling decisions you must make early on
- How to stay focused on the good decisions you have made
