The Designer CEO Summit is a full-day conference created just for you - the designer business owner. It is nine solid hours of education, insight, peer interaction, and inspiration. It is the culmination of 10 years of conference development by Jeweler's Resource Bureau, and it is something you will not want to miss.
Amanda Gizzi and Helena Krodel, the JIC chicks as they're known on Twitter, are committed to promoting fine jewelry in the consumer press.
JIC's mission is to increase consumer awareness of fine jewelry and drive traffic into retail stores. JIC highlights jewelry and watch trends, gift ideas, and savvy shopping tips to the viewing and listening audiences. The Jewelry Information Center is a service of Jewelers of America, the national organization of retail jewelers.
As a special for Summit attendees, they will offer the following program, which will be free for 25 lucky Jewelers of America members.
One-hour Media Training Workshop with the pros to help Summit designers better communicate with the press and represent their brands eloquently. Everyone can use more practice and advice no matter how polished you already are!
This one-hour workshop will teach you:
The second part of the day doesn't require your attendance, but your jewelry will get to meet a lot of editors. Helena and Amanda will invite trade and consumer editors to visit their offices in the afternoon to preview a mini-collection from our Summit designers.
Bring up to six items and your press kits for display in the JIC's conference room, and for the next few hours the JIC Chicks will entertain editors and show them your work. You come back at 5 pm and pick up your jewels. And hear the response the editors had for your work.
This is a fantastic opportunity for every designer -- but one only the first 25 Summit Attendees can participate (as long as you are a current or new JIC member).
Read the JIC Website to learn about joining this great, supportive organization. JIC.org is the online home of Jewelry Information Center (JIC), the consumer education arm of Jewelers of America, which is the national trade association for businesses serving the fine jewelry retail marketplace.
JIC’s jewelry experts, Amanda Gizzi and Helena Krodel, educate consumers about fine jewelry through nationwide media appearances. You may catch them on radio and television shows across the country, in studio and via satellite, talking about fine jewelry gift giving, trends and savvy shopping tips. Visit the “In The Media” page to see their most recent appearances.
Remember, this post-summit workshop is FREE for Summit Attendees who are current JIC/JA Members.
About Jeweler's of America:
Jewelers of America is the national trade association for businesses serving the fine jewelry retail marketplace. Jewelers of America's primary purpose is to improve consumer confidence in hte jewelry industry by serving as a forum for discussion and analysis of issuesl playing a leadership role in public, government and industry affairs; advocating professionalism, including high ethical, social and environmental standards; and facilitating members' access to education. Visit www.jewelers.org.
About Jewelry Information Center:
Jewelry Information Center (JIC) provides public relations and marketing services on behalf of the fine jewelry and watch industry. Founded as a non-profit trade association in 1946, JIC is now the consumer public relations and marketing arm of Jewelers of America. Visit www.JIC.org.
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